Sony has unveiled a new car audio system that brings personalized sound zones to every passenger. The technology lets each person in the vehicle hear their own audio without headphones. Drivers can listen to navigation prompts while passengers enjoy music or movies at the same time.
(Sony’s New Car Audio System Features Personalized Sound Zones)
The system uses advanced speaker placement and signal processing to create separate audio zones. Sound stays focused on the intended listener and does not spill into other seats. This means less distraction and more comfort for everyone inside the car.
Sony developed this system with real-world driving conditions in mind. It works well even when windows are open or road noise is high. The company tested the setup in different car models to ensure consistent performance.
This innovation builds on Sony’s long history in audio engineering. The new system fits into modern vehicles without needing major changes to the interior. Automakers can integrate it during production or as an upgrade option.
Early feedback from partners shows strong interest in the technology. Car manufacturers see it as a way to improve user experience and add value to their models. Sony plans to work closely with these partners to bring the system to market soon.
The personalized sound zones also support voice assistants and phone calls. Each passenger can take calls privately without others hearing the conversation. This adds a layer of convenience and privacy to daily commutes or family trips.
(Sony’s New Car Audio System Features Personalized Sound Zones)
Sony says the system will be available in select vehicles starting next year. Pricing and specific models will be announced closer to launch. The company expects demand to grow as drivers look for smarter, more tailored in-car experiences.

